new family initiative

Progressive family culture seeks to challenge and transform traditional social norms and power structures, with the goal of creating a more equitable and just workplace, regardless of an employees parental leave status, capacity for pregnancy, or relationship with their manager... unfortunately most cultures fall short.
Our approach is challenging the inclusivity mindsets because it acknowledges that not all employees fit into the traditional mold of pregnancy & family culture and creates a new action, without bias, where new parents are celebrated and recognized in their workplace.

Pregnancy & family culture can often be a sensitive and complex issue especially in the workplace. The change comes with unlearning the age-old space that men are breadwinners and women child-bearers/caregivers to a new space that both men and woman are all of the above; breadwinners, child-bearers and caregivers. In today's standards it is crucial for employers to create an inclusive environment that supports all these roles for their employees. 

By integrating our program, we help employers create this consistent and inclusive message of support that in-turn can have a direct impact on performance, engagement, community and retention of expecting parents who often have the highest value on investment.

It is critical, that employees who do not fall into the traditional status quo culture not be overlooked or excluded from the family community simply because they do not show or share their baby news. By prioritizing inclusivity and diversity for expecting parents, both gestational and non-gestational, we can deepen the workplace family culture and empower all employees and their potential as the multifaceted humans they are.  

First-bath Bundle