Woman putting on the Oneberrie towel Vertically and horizontally

The Body’s Sleep Cue

Bath is the most powerful physiological sleep cue because it leverages thermoregulation and circadian rhythms but it has to be done right. The timing, transitions, textures, and tone all matter.

Calm. Clear. Kind.

Sleep comes naturally when the body and mind feel safe.

Bath for Sleep Tools
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Sleep
Soothe the brain, settle the night
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Knowledge
Own the evening. Build habits that last.
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Intentional
Show up nightly. Trust the process
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Sensory
Shape what it feels like in their skin
Mom reaching for a Oneberrie towel as her Infant is in the tub

POV: Sleep isn't the goal...

Babies don’t sleep on command — they sleep when their nervous systems feel safe. Safety builds comfort. And comfort builds sleep.

The first 12 weeks is the most rapid period for brain and body development in life. It's the easiest time to establish the foundation - your next best time is now.

The goal isn’t how you keep sleep—it’s how you start and support it.

Shop First Bath Bundle

Skin Needs Bath Done Right

Bathing isn’t off the table with sensitive skin. In fact, it can be part of the solution.

Short nightly baths in warm water, followed by an unscented, pH-balanced moisturizer within 3 minutes—soak & seal—help hydrate and trap moisture. This isn’t about soaps and scents. It’s about gentle skin support through touch. Vasodilation is real—that’s why our towels are smooth loop terry, our rituals are intuitive, and our touch is intentional.

Bare. Lotion

The Oneberrie Difference

Sleep deprivation makes us desperate for sleep—but blind to how we build it.
Tech cribs rock and bounce. Sleep sacks insulate. Swaddles hold tight. But none of them build lifelong habits around sleep skills. Our patented, wearable Good Night Towels help parents create calm, build sleep cues, and make bedtime routines feel natural — starting at bath time.
It’s not just for drying—it’s for signaling safety, reducing stress, and building sleep cues before the crib and sleep sacks even matter. Because calm isn’t optional at the end of the day. It’s essential.

What Parents Are Saying

Little girls wrapped in towels

Our philosophy

Raising good humans starts with building good habits.
Evenings, sleep, and bedtime aren’t about quick fixes — they’re about showing up with intention for a growing human.

You won’t control every night. Some will be perfect, some messy, most somewhere in between.
But when you show up consistently, predictably, and with unconditional nurture — you’re doing more than getting through the evening.

You’re supporting development.
You’re building trust.
You’re shaping resilience.
You’re tuning into the behavioral and biological synchronicities from the start.

You’re setting your child up for lifelong success — not just short-term sleep wins.

A message from our Founder