1. Cry-free

There is nothing more vulnerable than trying to console a crying baby, especially when they are slippery and wet. Our innovative and easy to use button & loop clasp allows minimal distress that can trigger crying at bath. Even dad can do it.

2. Better sleep

Baths are more than just hygiene; they’re a soothing elixir for sleep! give them a calm segue to bedtime and help babies fall asleep faster and stay asleep longer.

3. Pro-Parent

70% of first-time parents have never held a newborn, much less bathed one, until their own. Often, parents only consider the intricacies of bathing when they are in the midst of it. We made a safer, more logical alternative for mom and dad and Grandma.

4. Soft & Gentle

Just because it's soft to us, doesn't mean it's soft to them. Baby skin is 20-30% thinner than ours. Our bamboo and cotton materials take softness and absorption to the next level - Guaranteed.

5. Safety

⭐⭐⭐⭐⭐ Being able to securely lift my slippery baby out of the tub in my chest with focus and ease made me (and my baby) feel so relieved. I can't imagine doing it any other way.

Ready to upgrade your bath experience from unknown to PREPARED? Get 15% off your first order.

Essentials for every chapter of babyhood, childhood and parenthood. Towels and linens that won't disappoint you.